![]() The Museum of Ice Cream is a sight to behold, but what exactly is it? The Museum opened its doors in Los Angeles in April 2017 following the success of a smaller scale pop-up in Manhattan the year prior. The sprinkle pool at The Museum of Ice Cream – Maria Svarpova courtesy of The Museum of Ice Cream Most iconically, The Museum of Ice Cream houses its ‘sprinkle pool’- a pit filled with millions of plastic ‘sprinkles’, complete with heart-shaped floaties and a diving board. Neon signs in shades of fuschia, spelling out tongue-in-cheek ice cream related phrases hang on walls and a spiralling (you guessed it) pastel pink slide cascades from the mezzanine into the foyer. They reveal plastic bananas hanging down from clear threads, complete with two matching banana yellow swings for posing on, and an accompanying queue of women of all ages desperate to get the perfect picture on them. There are mammoth ice lolly sculptures in varying shades of pastel and neon jutting out of contrasting white walls, ‘melting’ down them in streaks of colour. įor £27, its lurid pink and Perspex doors will open to reveal all sorts of frozen sweet treat related shenanigans. Somehow, this is not the most sickeningly-sweet thing going on at The Museum of Ice Cream in Los Angeles. ![]() The dispensers offer such celebrity based puns as ‘Vanilla Cabello’, ‘Splitney Spears’, and ‘Dairyana Grande’. And they plan to install what sounds like giant hand-dryers in doorways to blow away any fake confections clinging to bodies in hopes of escape, but until then the museum “continually remind every guest to do a double shake upon leaving.It’s 2017, and three millennial pink ticket dispensers are mounted on a similarly pink wall underneath a sign reading “My ice cream name is…”. The Museum of Ice Cream admitted in a statement printed in the Miami New Times (which originally reported the plague) on Wednesday they can always do more to reduce their “sprinkle residue.” The museum hired extra cleaners to be on sprinkle watch outside of the museum and are working on a biodegradable sprinkle. Or at least a museum studies mutation worthy of late-stage capitalism. This is surely a sign of some impending apocalypse. Unfortunately, it would seem the sprinkle pool belongs in the dystopian school of selfie-taking, alongside Grand Canyon death selfies and poop tea selfies. Toothpaste doesn’t go back into tubes, no matter how many sea creatures are poisoned. Or maybe “don’t create a human-sized pool of inedible sprinkles in the first place.” But now that the sprinkle pool is in the world, it’s not just going to go away. “Don’t encourage adults to jump in swimming pools full of sprinkles” seems like a strong solution here. Not to be consumed by anyone or anything. But these are not typical sprinkles, because typical sprinkles would melt against body heat and bleed and make every selfie attempt 100 percent more sticky. The long version: typical sprinkles are a delightful cocktail of sugar, corn syrup, and xanthan gum. What’s wrong with a pool of sprinkles that one can jump into? It sounds fun! The short version: beneath all that fun is a malevolent darkness. This sprinkle pool has become a plague on Miami, and like all good and modern plagues, this one opened during Art Basel. One of its main features is a pool filled with sprinkles, as you may have already seen on your cousin’s oldest teen’s Instagram account or with your own two eyes in Los Angeles, New York, or San Francisco, where the exhibit has opened previously. The museum is essentially a maze of brightly colored selfie backdrops loosely themed around the frozen treat. How do you solve a problem like sprinkles? They’re tiny little creations, and colorful, too, and it turns out they’ve become a fine-worthy plague in Miami since arriving en masse to the city on the latest leg of the Museum of Ice Cream tour.
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